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AdWords Tip: A Novel Solution To AdWords Tracking

As both an AdWords & pay-per-click advertiser myself, and a manager of clients’ PPC campaigns, accurate conversion tracking is a sort of Holy Grail that I’m always searching for but never seem to...

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Can You Reset Conversion Optimizer CPA?

I had an interesting experience last month that has culminated in some pretty spectacular results in my AdWords campaigns using Conversion Optimizer (CPA) bidding. This experience was with my Never...

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